Step 3 : searching for “other narratives”
Thus, the third step of methodology, after researching the UNESCO narratives, was the scrutiny of the “other” narratives of the city, which are not stressed and not enlightened in the official documents. For example, La Chaux-de-Fonds is famous for its Art Nouveau architecture, which was indeed heavily influenced by the city's watchmaking industry; moreover, the city, as the birthplace of the Swiss architect Le Corbusier, presents a strong architectural legacy of early modernism: those aspects, even if identified in the tourist maps, are not stressed in the UNESCO listing, and thus they fall out of the spotlight of protection given by the World Heritage list.
From a socio-cultural point of view, a topic that is not described nor analysed by the “official” city narrative, La Chaux-de-Fonds has a strong socialist tradition and was an important centre of the Swiss socialist movement in the late 19th and early 20th centuries. The city was also home to the International Watchmen's Union, which played a significant role in the labour movement. The industriousness of the city made it an international attractor for the workforce: the two cities are culturally diverse, with a significant population of immigrants from Italy, Spain, and Portugal, which maintained several traditions, combining them with Swiss culture in a unique melting pot.
Narratives and spotlight: outcomes and considerations
The outcomes of the urban exploration and the followed methodology were discussed in a meeting with the other Ph.D. students, the supervisors, and the guest professor, which helped focus the target on the experience and the outcomes.
Agreeing or not with the reasons and explanations provided, it can be said that the UNESCO listing helped recognize the cities’ impressive industry and manufacturing savoir-faire. Moreover, the listing emphasised the effort and the endeavours of those small communities in rebuilding their cities with a new, organized, and positivist plan, an impressive grid system that still shapes the city and its expansions nowadays.
It is necessary, though, to admit that the UNESCO listing does put a spotlight on specific criteria and aspects of the city which, however symbolic they may be, do not describe the city in its entirety. In fact, by stressing only a single aspect of an urban landscape, in this case, the watchmaking industry and the “urbanisme horloger”, it is necessary to consider the risk of losing other parts of the city, thus denaturing the image, the genius loci of the settlement and the self-identification of the city with its citizen. It is a risk happening in cases in which a predominant narrative is hastily imposed on a territory.